The Development
Playbook

Case 02 / Eastlands, Nairobi

Retail land, second life

A teaching case on using underutilized mall land without compromising access, operations, or customer experience.

The development question

What would need to be true—for the market, design, capital structure, delivery plan, and surrounding city—for this project logic to create durable value?

01

Market evidence

Document the evidence, identify the fragile assumption, and define the decision gate.

02

Planning and access

Document the evidence, identify the fragile assumption, and define the decision gate.

03

Design efficiency

Document the evidence, identify the fragile assumption, and define the decision gate.

04

Capital and downside

Document the evidence, identify the fragile assumption, and define the decision gate.

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